Art
History
Capturing the King: LeBron James’ ‘Chosen One’ Jersey Through the Lens of Michael LeBrecht
Explore Michael LeBrecht's journey capturing LeBron James' rise to stardom, from high school prodigy to NBA superstar. Register and bid on James' 'Chosen One' jersey in our 'Legends in Motion' auction in Hong Kong this September 28th.
Michael LeBrecht, a native New Yorker, spent countless hours amidst the roaring crowds of Madison Square Garden, dreaming not of courtside seats but of a camera in his hand. He knew the only ticket to the hardwood was through the lens. His dream? To shoot for the iconic Sports Illustrated.
LeBrecht's journey began humbly, capturing the raw energy of young basketball prodigies at AAU camps. He witnessed countless rising stars, some destined for greatness, others fading into obscurity. But everything changed when LeBron James entered the scene. Gloria James, LeBron's mother, entrusted LeBrecht to capture her son's burgeoning talent.
LeBrecht's photos, imbued with a sense of anticipation and the raw energy of a future superstar, caught the discerning eye of the editors at SI. This led him to Akron, Ohio, the epicenter of the LeBron James phenomenon, to document the young prodigy's meteoric rise at St. Vincent-St. Mary High School.






James' star power was so intense, so electrifying, that high school games were no longer confined to the local gym; they transformed into televised spectacles at the University of Akron, drawing crowds and captivating audiences across the nation.
Fate intervened on LeBrecht's journey to the 2002 Winter Olympics. He was handed an envelope containing the latest Sports Illustrated cover: a young, determined LeBron James, emblazoned with the prophetic title "Chosen One." It was a moment of profound significance, marking the intersection of LeBrecht's personal journey and the unfolding narrative of one of the greatest basketball players of all time.
Today, LeBron's legacy is etched in gold: four NBA championships, Finals MVPs, countless accolades, and a global icon status. LeBrecht, reflecting on his extraordinary journey, remains awestruck by James' lasting greatness, his ability to defy expectations and consistently push the boundaries of the game.
“To be somewhat connected to one of the greatest sports stories in any generation whatsoever, in the way I am – this is just insane.”








Julien's is bringing this legendary St. Vincent-St. Mary High School jersey worn by LeBron James to our "Legends in Motion" auction in Hong Kong.
Estimated to fetch between $1-$2 million, this jersey isn't just a piece of sports memorabilia, it's a cultural artifact representing LeBron's enduring legacy.
Also included in the auction are a collection of limited-edition photo prints from that iconic Sports Illustrated shoot, signed by photographer LeBrecht. These numbered prints capture the raw talent and youthful energy of a future legend.
Don't miss this once-in-a-lifetime opportunity! Join us for our debut Hong Kong auction LIVE at Shangri-La Hotel or online on September 28th.
Register and bid – and witness history in the making.
